Our history begins with our brand, Bong, founded in Ystad 1890. But this is only the beginning of a long and exciting journey. Today Bong is a part of GB Foods
Today, with turnover of around €1,3 Billion and a staff of around 3,600 employees, GBfoods is present in more than 50 countries in Europe and Africa. They include Spain, Italy, Germany, France, Belgium, the Netherlands, Sweden, Finland, Nigeria, Ghana, Algeria and Senegal, among others.
We are also proud of our well-known historical brands in each one of these countries, such as Jumbo, Gallina Blanca, Erasco, Gino, Liebig, Star, D&L, Grand’Italia and Blå Band, among others. Some of these dearly beloved brands have been in consumers’ kitchens for more than 150 years, to the point where they are now an integral part of the local culture
One of the things we, at GBfoods, have learnt over the years is how special it is to enjoy good food and, even more important, how food can explain and strengthen our traditions, our culture, our roots and the richness of our land.
Our Purpose, “Celebrating local flavours”, is to empower and take care of each of the local communities we belong to and to bring out these authentic flavours. This has allowed us to become the preferred choice for millions of families in an increasingly connected and open world. Because in a world as globalised as ours, where cultural diversity is synonymous with richness, we must empower and take care of each of the local communities we belong to and emphasize the thing that makes us unique: food.
At GBfoods we will continue celebrating the local flavours that make us who we are and helping people enjoy their favourite recipes every day, everywhere.